Don’t Mess with Texas is more than a slogan. It’s a way of life. For more than 25 years, we’ve been dedicated to educating Texans about the real cost of litter. Through our award-winning ads, statewide road tours and true Texas pride, we go to great lengths to keep Texas litter-free.

Sponsored by the Texas Department of Transportation (TxDOT), Don’t Mess with Texas partners with the Adopt-a-Highway program. We also have a collaboration with Keep Texas Beautiful, our partners in the annual Trash-Off, the state’s single largest one-day cleanup event.

With help from fellow Texans, including a few household names (Willie, Lyle and Lance ring a bell?), we’ve seen roadside litter drop. But with half of us STILL tossing trash, there’s plenty more to do. And you can bet Don’t Mess with Texas will be there, litterbags and all.